Nike Launches App Development Accelerator

12-11-2012 9-35-36 PM

Nike announces a partnership with TechStars, a health app incubator, to accelerate development of integrated solutions that will contribute to the Nike+ platform and integrate with Nike+ apparel.

Through the accelerator, Nike has committed to investing $20,000 to ten groups that will expand the Nike+ platform by integrating Nike FuelBand data and increasing Nike’s app offerings.

Beyond startup cash, Nike is offering developers access to to Nike executives and TechStars mentors, which include Foursquare co-founder Naveen Selvadurai.

Developers need to apply to the program by February 3. Companies will be notified of selection by the end of February and will participate in the program from March through June.

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